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[dropcap]T[/dropcap]he first of a series of ads that photpgrapher Trevor Hart shot with Ian McFarlane from ICAN for Dublin Business School have appeared on the street at last. They cast over 140 people in the studio and Trevor was very happy with the final 9 people. They all worked really hard and did a great job representing the target market for DBS.

Trevor enjoyed working with the cast to get those authentic ‘looks’ between the poses. In particular he thought Shauna Furlong from Frasers was great. She looked fresh, full of energy and really got her personality across, which is what we wanted.

Here’s a selection from her shoot…

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